The 5 Principles of Creating Clear, Reader-Focused Content

A conversation on the fundamentals of clarity, why clarity matters, and why it means so much for our readers.

All writers believe in the value of clarity, and as readers we can confidently describe a sentence or paragraph as clear or unclear.

But most of us don’t really know the specifics of how clarity is produced.

In this session, we talk about how to craft sentences that produce clarity for readers, how to effectively organize information for readers, and how we can create writing that provides a fluid and low-effort reading experience for our audience.